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I’m an international marketing coach, top-ranking podcast host, speaker, interiors lover and black coffee drinker.
I’m talking today about changing business direction with your existing audience.
Do you feel obligated to an audience you feel as though you have outgrown?
Are you wondering if it’s “ok” for you to change your business focus, positioning or offers… even though you have an audience who are following you for what you offer now?
Are you wondering how to go about it?
Or worrying what if all of your audience will unfollow you?
In this episode, I’m talking about the fears that come up when you think about changing your business direction when you have an existing audience… and if it’s ok for you to do so.
And what to do about it!
I acknowledge the Wurundjeri people as the traditional and ongoing custodians of the Kulin Nation - the place I call home, and I pay my deepest respects to their Elders past and present.